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Thinking ahead to 2016

Posted on 23 Nov 2015

It's that time of year again when everyone is reviewing their marketing budgets for the next financial year.

Here at ICG we are getting our 2016 planners ready for the next twelve months. Every year we take a look at each of our clients, brainstorm ideas and discuss with them what their main focus will be for the next year.

This big annual review allows us to take a step back and look at all areas of our client's businesses. We consult with our clients to see if there is a particular key message or product they'd like to push, if they have any big upcoming events that they want to work into the strategy and if there are any underlying themes that they want running through the next year's campaigns.

It's a great chance to ramp up our creative flare and take a look at fresh ideas and strategies.

What do you want to focus on over the next year within your business? Have you thought about the year ahead and where you want your business to be by this time next year? What events are coming up in your business that need planning and are they something you need to shout about?

If you want to learn more about how our integrated approach to marketing briefs can help you achieve your 2016 goals, call Jane Hunter on 01772 679 383.

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